Privacy Policy
MFF's privacy policy
We have created this privacy policy to demonstrate our commitment to protecting your privacy, and to disclose our information-gathering and dissemination practices. All capitalized terms used but not defined in this privacy policy shall have the meaning ascribed to them in the Terms and Conditions. This privacy policy is here to tell you about, among other things:
- the information we collect through any of our Site(s) and through telemarketing, website and mobile applications and other means;
- how we use the information we collect and who we share it with;
- how we use “cookies” and other tracking mechanisms to track information about your use of our website and app(s);
- how you can opt out of uses of the information we collect;
- how we can keep your personal information secure; and
- how we make changes to this privacy policy.
Please let us know if you have any questions regarding this privacy policy by contacting us at legal@markfisherfitness.com.
By using this website, our Site(s) and any of the downloadable mobile app(s) that are owned, controlled, operated and/or branded by MFF or any of our Site(s) (collectively referred to as “Digital Properties”), you are acknowledging that you have read, understand and agreed to the terms and conditions of this privacy policy and expressly consent to our collection, use and disclosure of your personal information, as described in this privacy policy.
PRIVACY OF MINORS
WHAT INFORMATION DO WE COLLECT?
In collecting your personal informationAt MFF, we aim to providewant you with a moreto have the most customized, optimal experience. This information lets us possible and to provide you with services and features that we think are moremost likely to meet your needs. To enable us do that, we may collect personal data from you. We collect personal data from you when you contact us, register with any of our Digital Properties, reserve classes, train with us, make a purchase, or otherwise interact with our Digital Properties. Some of this data you supply to use personally, and some we automatically collect when you use our Digital Properties, through cookies, web beacons, and other technologies, including technologies designed for mobile apps. Of course, users may be able to use our products or services, or browse certain of our Site(s)Digital Properties without providing any personal information, but once you give us this personal information, you are not anonymous to us, and by submitting this information to us, we consider that you consent to the collection, use and disclosure of your personal information as described in this privacy policy.
In particular, MFF may collect the following types of information when you visit our Digital Properties:
General Personal Information:
This is information that may be used to identify you individually, including your name, shipping and billing addresses, phone number, email address, credit card information and date of birth. We request this information from you on and off our Digital Properties; for example, when you call us, sign up for our newsletter, visit or subscribe to our websites, use our mobile or web applications or purchase an item or service.
From time to time, we may also request or obtain personal information about you and your interests through surveys, contest/sweepstakes entry forms, our mobile applications, social media platforms, or in other ways. You may always choose not to provide us with your personal information; however, this may limit our ability to provide you with specific products, services or information, or to offer you personalized content.
Membership and Clubhouse Usage Information:
Demographic and Fitness Information:
Digital Account Registration:
Information from Your Mobile Device:
Transaction Information:
Usage Information:
Technical Information (Which We Collect Automatically):
Information We Obtain from Social Media, Third-Party Apps and Other Sources:
Information We Obtain from Social Media, Third-Party Apps and Other Sources:
Cookies:
HOW WE USE COOKIES & OTHER TRACKING MECHANISMS
Cookies:
A “cookie” is a small text file that a website saves on your computer or mobile device when you visit that website. Cookies allow us to better understand your preferences and personalize the content on our Digital Properties to give you a better overall experience. Cookies may also enhance your online experience by saving your preferences while you are visiting a particular website.
We use cookies to tell us whether you have visited us before or if you are a new visitor. We also use cookies to help us identify features of our Digital Properties in which you may have the greatest interest. The unique user ID contained within your cookie automatically identifies your computer—but not you—to our servers every time you visit our Digital Properties. Cookies by themselves cannot be used to find out the identity of any user, but may be combined with identity information in our log files.
Most web browsers automatically accept cookies, but if you prefer, you can edit your browser options to block them in the future. You can turn off the cookie feature by using your browser preference options, but you may not be able to utilize some of the features or services on our Digital Properties properly. Current versions of many web browsers offer enhanced user controls for the placement and duration of cookies. Search for “cookies” under your web browser’s help menu for more information on the cookie management features available to you.
Pixel Tags:
Targeted Advertising; Do Not Track Signals:
Some web browsers offer a “Do Not Track” (“DNT”) signal that is a HTTP header field indicating your preference regarding tracking or cross-site user tracking. Although we’re currently unable to honor DNT signals, we do not collect personal information when you visit our Digital Properties unless you provide such information to us. We also work with third parties that use tracking technologies on our Digital Properties in order to provide tailored advertisements on our behalf and/or on behalf of other advertisers across the Internet. These companies may collect information about your activity on our sites and your interaction with our advertising and other communications, and use this information to determine which ads you see on third-party websites and applications. For more information about this practice and to understand your options, please visit www.youradchoices.com (U.S.), www.youradchoices.ca (Canada) or the Network Advertising Initiative at www.networkadvertising.org.
HOW DOES MFF USE YOUR PERSONAL DATA?
We use your personal data to provide you with the services, products and information you request, administer your membership and respond to your inquiries and questions, deliver a more relevant and curated experience with MFF and our mobile apps, and to satisfy our other business purposes and needs. We use your personal data for these purposes because we have a legitimate business interest in providing services to our members, guests and other interested individuals.
In particular, we may use your personal data in connection with the following:
- to fulfill your orders for our products or services and communicate with you about your orders;
- to implement and deliver optimal personal training and fitness services tailored to your specific needs and requests;
- to process your requests, contact you in response to customer service matters you have submitted, to address a problem affecting your use of a product or service, or to verify information concerning a transaction;
- to improve our products, services and advertising, to personalize our Digital Properties, target advertising or promotions that may be of interest to you, or conduct business that we feel would be of interest to you;
- to determine the effective ness of our advertising and marketing;
- to send important notices to you or tell you about new products or services;
- to contact send you marketing communications about MFF’s businesses or any of itsthe business units’ or partners’, products or services thatof carefully selected third parties which we think you will find useful;, by mail or, where you have specifically agreed to this, by email or similar technology (you can always inform us at any time if you no longer want to receive such marketing communications);
- to contact you to see if you are interested in participating in market research regarding MFF;
- to maximize the efficiency and functionality of accessing our products and services through your mobile device; and
- to analyze our businesses, services, solutions, websites and mobile apps; and improve our security
We may also use non-personal information (e.g., cookie and IP addresses information) in connection with the following:
- to help diagnose problems with our server;
- administer our Digital Properties;
- count and track Digital Property visits and purchases in the aggregate;
- personalize the Digital Properties for each unique user;
- control the frequency of individual advertisements to individual computers; and
- target advertisements and promotions to broad demographic segments.
Remember, you have the right to opt out of receiving communications about our products, services and market research. For more information about how to opt out of these communications, please see our “Opt-Out Policy” section below.
TO WHOM DOES MFF DISCLOSE YOUR PERSONAL INFORMATIONDATA?
Third-Party Suppliers; Transaction Processing:
Legal Requirements:
Business and Accounting Disclosures:
Other Disclosures:
OPT-OUT POLICY
You may opt out of receiving promotional communications from us (e.g., notices about new products or services or marketing research) or third parties (e.g., co-branded offers), by emailing us at: legal@markfisherfitness.com or writing to us at:
Mark Fisher Fitness
411 West 39th Street
New York, NY 10018
Attn: Legal Department
In addition, we may contact you via email or use targeted online advertising as permissible by law. In the case of email, we may include instructions to enable you to unsubscribe from future emails if you so choose. You agree and understand that while we will do our best to comply with your request, we shall not be liable for any problems or delays associated with the opt-out process.
SECURITY
No data transmission over the Internet can be guaranteed to be absolutely secure. As a resultWe implement technical and organizational safeguards to ensure an appropriate level of security and confidentiality for your personal data, in accordance with our policies and any applicable laws. We will hold your personal information on our systems for as long as necessary to provide the relevant services to you or for so as long as reasonably required to satisfy the purpose for which you submitted the information, and taking into account any record retention requirements under any applicable laws.
Please be aware, though, that no data security measures can absolutely guarantee security. Because of this, while we strive to protect your personal information, we cannot ensure or warrant the security of any information you transmit to us or our online products or services, and you do so at your own riskvia our online products or services, and you do so at your own risk. You should take steps to protect against unauthorized access to your password, phone, and computer by, among other things, signing off after using a shared computer, choosing a robust password that nobody else knows or can easily guess, and keeping your log-in and password private. We are not responsible for any lost, stolen, or compromised passwords or for any activity on your account via unauthorized password activity.
LINKS TO OTHER WEBSITES
INTERACTIVE FORUMS
HOW CAN I DELETE MY INFORMATION?
USERS BASED OUTSIDE OF THE USA; TRANSFER OF PERSONAL INFORMATION
MY CALIFORNIA LAW RIGHTS
California law permits users who are California residents to request and obtain from us once a year, free of charge, a list of the third parties to whom we have disclosed their “personal information” (as defined under the California Online Privacy Protection Act), if any, for their direct marketing purposes in the prior calendar year, as well as the type of “personal information” disclosed to those parties. If you are a California resident and would like to request this information, please submit your request in an email to legal@markfisherfitness.com.
WHAT HAPPENS TO MY INFORMATION IF MFF IS SOLD TO OR MERGES WITH ANOTHER COMPANY?
CHANGES TO THIS POLICY
GOVERNING LAW
CONTACTING US
If you have any questions about this privacy policy or the practices of the Digital Properties, or if you’d just like to share any comments, concerns, or complaints with us, please contact:
Mark Fisher Fitness
411 West 39th Street
New York, NY 10018
Attn: Legal Department
or email us: legal@markfisherfitness.com
Last updated and effective: June 15, 2018
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