The 4-Hour Body by Timothy Ferriss

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The 4 Hour Body

Tim Ferriss, the business expert who wrote the now ubiquitous 4 Hour Workweek, has stepped into the world of health and hotness.  As readers of his first work know, this isn’t exactly a wild departure: Ferriss made his millions creating, running, and selling a supplement company.Feriss’s book is EPIC, clocking in around almost 600 pages.  Happily, it’s split up into a number of smaller books addressing common goals like fat loss, muscle gain, and optimal sexy time.

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Don’t Make “The Perfect” the Enemy of “The Good”

The fitness industry is a magical land.  It’s filled with beautiful bodies, science-y words, otherworldly feats of strength… and crazy-ass FOCD people. Now, I point this out lovingly, since I too once suffered from Fitness Obsessed Compulsive Disorder.  When you get reeeeeeally into training, it’s easy to lose sight of the forrest for the trees. …

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Toning Shoes Make Me Want To Put a Knife In My Eye

  Alright. You’ve seen the shoes.  You’ve seen the ads. You’ve even seen the commercial version of the ad above. And frankly… the gal in the commercial is in fact, absurdly hot.  Good commercial ad guys!  I’m gonna go buy a pair ASAP!!!  I too long for firm toned buttocks!!!! (Mad Men 1, Mark 0). …

Buddhist Koan

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“The Way You Train is the Way You Live”

Back in December I attended the Perform Better ”Learn By Doing” 1 Day Seminar in Fairlawn, NJ. Training seminars, for those not in the field, are a chance for a bunch of trainers to get together and learn from some of the best minds in the field, virtually all of whom have accents and raspy voices. 

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Fletcherizing

Now for an installment of Weird Old Timey Fitness Fads.  Today we’ll take a gander at the practice of Fletcherizing.

Health and Hotness

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Health and Hotness

So since this is my first official post I figure it would be wise to unpack the term “health and hotness.”  As readers of my newsletter (and readers of my About page) know, my main priority as a fitness professional is health and hotness.  While I’m being a little tongue-in-cheek, the term does nicely sum up the main reasons my clients hire me in the first place.